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AI Smiles or Human Touch? AEON’s New Strategy and Its Controversial Implications
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AI Smiles or Human Touch? AEON’s New Strategy and Its Controversial Implications

Japanese supermarket chain AEON has made headlines by implementing an innovative AI system designed to measure the smiles and attitudes of its customer-facing employees. Unveiled on July 1, AEON claims to be the world’s first company to use such technology across its 240 stores nationwide. This new system, aptly named "Mr Smile", was developed by InstaVR, a Japanese tech firm, and aims to enhance customer service by standardizing employee attitudes. The company’s ambitious goal is to improve service quality and ensure consistent customer satisfaction throughout its extensive retail network.

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