Grok 3 AI: xAI’s Free AI Rollout, ‘Think’ Feature & SuperGrok Subscription — Is It Worth It?

Image Source: x.ai

Elon Musk’s AI venture, xAI, has once again made headlines with the release of Grok 3, its latest artificial intelligence model touted as “the world’s smartest AI”. Launched on February 18, 2025, Grok 3 has quickly captured attention with its advanced capabilities and a surprising announcement: it’s now free for all users—for a limited time.

[Read More: Elon Musk's xAI Breakthrough: Supercomputer Built in 19 Days Sets New AI Benchmark]

A Surprise Release: Grok 3 Goes Free — But Why?

Just two days after its official debut, xAI announced on February 20, 2025, via its official X account, that Grok 3 is now accessible to all users at no cost, with the caveat “until our servers melt”. This unexpected move has sparked widespread curiosity and speculation about the motivations behind offering such a powerful AI model for free, even temporarily.

According to industry analysts, this could be a strategic play by xAI to drive adoption and gather user feedback. By opening Grok 3 to the public, xAI may be stress-testing its infrastructure while simultaneously showcasing its capabilities to a broader audience. The company’s humorous reference to server capacity suggests that this free period is finite, likely tied to computational limits or a planned transition to a paid model. Posts on X and reports from outlets like India Today indicate that this aligns with xAI’s mission to accelerate human scientific discovery by making advanced AI tools widely accessible, at least initially.

However, there’s a flipside. Critics argue that this could be a marketing tactic to hook users before upselling premium features, a common strategy in the freemium tech space. The lack of clarity on how long “free” will last—combined with hints of usage limits for non-paying users—raises questions about sustainability. If server demand spikes, as xAI’s tongue-in-cheek warning suggests, free access could end abruptly, potentially frustrating users who come to rely on it.

[Read More: Elon Musk’s Grok 3: The Strongest AI Ever Built?]

The “Think” Feature: A Game-Changer for Complex Queries

One of Grok 3’s standout additions is the “Think” feature, available in two beta variants: Grok 3 (Think) and Grok 3 mini (Think). Unveiled on February 20, 2025, as reported by The Times of India, these reasoning models utilize large-scale reinforcement learning to enhance problem-solving through a chain-of-thought process. Unlike standard chatbot responses, “Think” allows Grok 3 to break down complex queries step-by-step, displaying its reasoning before delivering an answer.

  • When to Use It: xAI recommends activating “Think” for intricate tasks requiring deep analysis, such as solving advanced mathematical equations, tackling scientific problems, or debugging code. For instance, early testers on X have praised its ability to correctly count the “r’s” in “strawberry” after a 15-second reasoning process, a task that has tripped up other models. Reports from Beebom highlight its edge over competitors like OpenAI’s o3-mini in such scenarios.

  • The Good: This transparency in reasoning could revolutionize AI usability, offering users not just answers but insights into how they’re derived—a boon for educators, researchers, and developers. Benchmarks shared by xAI show Grok 3 outperforming rivals in math, science, and coding tasks, lending credence to its “smartest AI” claim.

  • The Bad: However, “Think” isn’t instantaneous. The additional processing time—sometimes seconds or more—may deter users seeking quick replies. Free users might also face limits on how often they can trigger this mode, as xAI has hinted at “usage caps” to manage server load, per Grok AI blog updates.

[Read More: Did COVID-19 Originate in Nature or a Lab? Grok 3 AI Weighs the Evidence with a Probability Analysis]

Source: x.ai

SuperGrok Subscription: $30 a Month — Worth It?

While Grok 3 is currently free for all users, xAI has introduced a premium tier, SuperGrok, priced at US $30 per month or US $300 annually, targeting those seeking enhanced AI capabilities beyond the X platform. Available via grok.com and a standalone iOS app—with Android pre-registration underway—SuperGrok offers exclusive features like unlimited image generation and advanced reasoning modes. In contrast, the X Premium+ plan, at US $40 monthly, includes robust Grok 3 access within the X ecosystem but does not encompass a SuperGrok subscription, focusing instead on platform-specific perks like visibility boosts. This distinction may require power users to subscribe to both for full functionality, depending on their needs.

  • Differences from Free Access: SuperGrok subscribers gain ‘increased access,’ which includes higher usage limits, faster responses, and priority during peak times. They also unlock advanced features like ‘Big Brain’ mode—an enhanced version of ‘Think’ for complex queries—and early access to Voice Mode, expected soon. Reports from X users and tech blogs suggest paid users may get 100 daily ‘Think’ searches and 20 ‘Big Brain’ queries, compared to unspecified limits for free users, though xAI has yet to confirm exact figures.

  • Pros: For power users—think researchers, coders, or content creators—these perks could justify the cost, especially if free access tightens. The standalone app offers flexibility for those not tied to X.

  • Cons: At US $30, SuperGrok is pricier than some competitors (e.g., ChatGPT Plus at $20/month), yet it lacks API access for developers, a feature rivals offer. The US $40 X Premium+ plan, which includes Grok 3, might overlap in value, confusing potential subscribers. Critics on X question whether the extras truly warrant the price, especially with free access still in play.

[Read More: X Expands Grok AI Chatbot Access with Freemium Model to Boost User Engagement]

Source: x.ai

Image Generation: Terms and Concerns

Grok 3’s image generation, powered by xAI’s Aurora model, is another focal point. SuperGrok subscribers enjoy unlimited image creation, while X Premium+ users have higher limits than free tiers. But what about usage rights?

xAI has explicitly stated in its Terms of Service that users retain ownership of their input and fully own the output generated by Grok. However, while this clarifies intellectual property (IP) rights under xAI’s policies, legal uncertainties remain regarding whether AI-generated content qualifies for copyright protection in different jurisdictions. Commercial use is not explicitly restricted, but users should consider regional copyright laws before assuming full legal control. Additionally, reviews from Beebom and posts on X highlight concerns over Grok 3’s ability to generate images of public figures without robust guardrails, raising ethical questions about potential misuse and misinformation.

[Read More: AI Pioneers as Santa: Stuart Russell, Sam Altman & More Celebrate Christmas with X Grok 2]

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Source: x.com, The Guardian

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